We’re talking that nightmare scenario: firing clients.

You know those clients I’m talking about. The ones who call at all hours of the night. The ones who are never satisfied. The ones who are sucking your soul dry and whose phone calls you let go to voicemail.

The ones who have made you doubt yourself, your passion, and your business.

This is the time of the year when my “dayjob” gets a lot of calls about terminating contracts with clients, aka firing clients. Cancelling client contracts. Getting rid of those couples who are asking for more, more, more.

No one wants to do this. But sometimes, you have to.

But how do you fire a client without getting sued? OR without getting bombarded by terrible reviews?

In the wedding industry especially, “handshake deals” have been historically common.

But are these verbal agreements legal? The answer may surprise you.

I see many creative entrepreneurs freaking out about finding an attorney, not knowing who to turn to, or making bad decisions when it comes to hiring people on their “A-Team.” You simply don’t know where to start, but know for a fact that you don’t want to walk into that dark, musty lawyer’s office down the road and work with that old buy who smells like mothballs. And it doesn’t need to be like this!

Today, I’m going to talk to you about what you need to know about hiring an attorney from an attorney….

In my “day job,” (hint: not this blog) I have worked with trademarks for years. I’ve taught classes to other attorneys on filing and enforcing trademarks. And I feel like I’ve heard lots of strange thoughts and myths along the way.

But hey— it’s time to bust those up. Let’s pull a Miley and come in like a wrecking ball to correct some of the worst trademark-myth offenders:

Every business owner has to negotiate a contract at some point. Whether it’s with a client who is asking for changes in your terms, negotiating through a vendor contract, or creating the terms to a collaboration agreement, knowing how to advocate for yourself is critical.

But guess what? Being your own advocate can be HARD. I will be the FIRST ONE to admit that while I am a great negotiator for others (like, I won an award for it in law school once, #nerdalert) I used to be terrible at advocating for myself. Like that whole “get-kinda-sweaty-and-act-all-fuzzy-brained” kind of feeling where your heart beats really fast and you wonder if everyone hates you……

You’ve probably heard through the grapevine how important it can be to register your business name as a trademark. But why? What is a trademark? Why is it important? And do you really need to do it?

Like most things, there are few easy answers. But don’t worry— we wrote you this simplified primer to give you the down-low on trademarks and why it’s critical you’re familiar with these tools to protect your brand.

If you're reading articles about running a small business, you've no doubt had someone tell you that you need to form an LLC. But if you're a newbie event planner, designer, photographer, florist, etc.-- do you really need to take the time to file with the state?  After all, it's just you, right?  And who is going to sue you for a wedding?  Can't you just do it later? 

I’ll shoot ya straight. Here’s the 4 questions you need to ask yourself to decide: