4 Reasons Being a Sole Proprietor is a Bad Idea for Wedding Pros

4 Reasons Being a Sole Proprietor is a Bad Idea for Wedding Pros

A lot of times, wedding pros plan to "start out small" in their business.  This means running lean and on a shoestring budget.  And lots of times, these are the folks who skip the corporate formation step and just opt to be a sole proprietor (an "SP").

Let me tell you-- this could be one of the most expensive mistakes you make…

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Ask These 6 Critical Legal Questions Before A Styled Shoot

Ask These 6 Critical Legal Questions Before A Styled Shoot

Styled shoots, while sometimes getting a lot of flack, can be awesome.  They are a great way to showcase your work as a professional, go all-out on a small-scale, make meaningful industry connections, and get exposure for your work.

But it can be a legal headache with all of the liability, rights, and model releases being strewn about.

What MUST you consider before you execute a Styled Shoot?…

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Does Your Email List Break the Law?

Does Your Email List Break the Law?

"Each separate email in violation of the CAN-SPAM Act is subject to penalties of up to $40,654"-- FTC.gov ⬅️

Do I have your attention now?

Yeah, thought so.  If you're sending out emails to customer lists, sharing potential customer lists of new couples with like-minded vendors, growing your email list through freebies, or just starting to explore the idea of email marketing, you need to perk your ears up…..

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Your Trademark Isn't About You!

Your Trademark Isn't About You!

When small business owners come to me asking about trademarks, they often open with, "I want to reserve my name so no one else can use it." And I totally get that. You're building your brand, which takes a lot of time, energy, and money. You want to protect that!

But what a lot of business owners don't understand is that trademarks really aren't about you. I repeat: it's not about a business owner getting rights.

Say WHAAAT?

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Five Contracts Every Wedding Pro MUST Have

Five Contracts Every Wedding Pro MUST Have

You're a creative business owner.  Stop for a second and realize how AWESOME that is.  You're DOING IT!
Now take a second to realize that your business, while amazing and special and unique, has to play by certain rules.  And that you must ensure your business-- and all the hard work that goes along with it-- is protected. The best way to do this? Through tight, niche-focused contracts.  These contracts, drafted by lawyers who know the ins- and outs- of the industry, will do three very important things….

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We're Speaking at [un]Convention!

We're Speaking at [un]Convention!

We are thrilled to announce that Caroline will be facilitating a workshop Catalyst Wedding Co.'s {un}convention at the gorgeous Quirk Hotel in Richmond, Virginia this November 5th! She'll be hitting on getting your(legal)self in order, filing paperwork, working with and enforcing contracts, and handling disputes.

PLUS, Caroline loves working with LGBTQ+ couples to handle legal name changes and legal gender changes. As an advocate for…

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Teach Your Clients Wedding Day Automation!

Teach Your Clients Wedding Day Automation!

Guys.  If you've spoken with me lately, you probably  know that I am WAY excited about automation. I am sure that you all are already using it, but remember that attorneys are about 5 years behind in the tech world.

So: What if I told you there's a simple FREE way to help your clients automate planning their wedding... making you look AMAZING and putting less work on you?  Say WHAT?!….

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