Who signs the contract when mom/ dad/ Great Aunt Alice pays for your services? Some specific examples to make sure you’ve gotten the right signatures.Read More
'm 99% sure that at some point, you may have signed a contract that goes a little something like this:
"NOW, therefore, for good and valuable consideration, the Parties agree as follows:"
"Photographer agrees, with no additional consideration, that the Client may....."
"Client agrees that Planner may use their name and likeness in marketing materials with no further consideration due under this Agreement."
But that pesky word, "consideration"-- what does it mean? Turns out it can be pretty important.Read More
“The processing of personal data should be for the good of mankind.”
That’s straight out of the new European Union Privacy law that is getting ready to send ripples through marketers and list-builders all over the world. It’s 80 pages and 50,000 words long…. And I read it.
That’s how much I love you guys.
If you want the long-form breakdown and need a little more than our video, OR if you’re like me and need to know #ALLOFTHETHINGS, keep reading to find out how the GDPR will affect your wedding and event business, PLUS to download a 9 Step Action Plan to work towards GDPR compliance….Read More
Will the GDPR affect your wedding business? Whether you're a photographer, wedding planner, venue, videographer, designer, baker, florist-- the answer is probably YES. Watch this short video to learn how your business will be affected, what you should do to comply, and to get an action list of ways to work towards compliance before the May 25 deadline.Read More
I get this question at a lot of conferences, so I thought it was high time we cleared this up!
The answer is a surprisingly simple one. A business license and an LLC filing are very different….Read More
A judge once said to my client: “The biggest mistake you made was going into business with a friend, with no written agreement. Friendship clouds the business relationship. You can't have the conversations you need to have when you're friends."
While I disagree that you can't run a business with a friend, I do agree with one thing: entering into any business relationship without a contract is a no good, very bad idea! (Don't take my word for it--Being Boss did a great episode on this very topic, which you can listen to here.)
What type of contract am I even talking about? …..Read More
Alternative title: Drafting Statements of Work that don't Suck! (I figured that might be a little aggressive)
Every time you draft a contract, you need to specify exactly what you're doing for that client. Whether it's a package, specific terms drafted into a contract, or a Statement of Work pulled out at the end (my favorite way to do it, FYI), you have to have things NAILED DOWN….Read More
We try to keep things running smoothly around here. But we couldn't do that without a LOT of tools that make things much easier for us. We're not ones to hide the ball, so we thought we'd share some of our favorite tools for automating, tweaking, and keeping things running like buttah, baby….Read More
A lot of times, wedding pros plan to "start out small" in their business. This means running lean and on a shoestring budget. And lots of times, these are the folks who skip the corporate formation step and just opt to be a sole proprietor (an "SP").
Let me tell you-- this could be one of the most expensive mistakes you make…Read More
Styled shoots, while sometimes getting a lot of flack, can be awesome. They are a great way to showcase your work as a professional, go all-out on a small-scale, make meaningful industry connections, and get exposure for your work.
But it can be a legal headache with all of the liability, rights, and model releases being strewn about.
What MUST you consider before you execute a Styled Shoot?…Read More
"Each separate email in violation of the CAN-SPAM Act is subject to penalties of up to $40,654"-- FTC.gov ⬅️
Do I have your attention now?
Yeah, thought so. If you're sending out emails to customer lists, sharing potential customer lists of new couples with like-minded vendors, growing your email list through freebies, or just starting to explore the idea of email marketing, you need to perk your ears up…..Read More
Did you know-- despite what you call them-- that your Wedding & Event Biz's “independent contractors” may actually be employees?
Yep. And misclassification can have some pretty tough consequences for both the company and the worker, including fines, back wages due, reimbursement for overtime and minimum wage payments, payment of back taxes, fines for state income taxes, and more. So in this "1099 Economy," how do we know who is what anymore?!…Read More
In the middle of a wedding, a sexy, dark and handsome man slides up to you. "Hey, are you Polly the Wedding Planner?" he says, staring straight into your eyes.
"Yes," you stammer, your knees weak.
He leans in close…Read More
WE'RE IN THE HOME STRETCH, Y'ALL!
It's happening. You've made it through wedding season (or are hella close!). But before you breathe that sigh of relief, make sure you've got your pieces in place for the end of the year. Here's a quick list of things you need to make sure you've looked at to keep your biz green light on!Read More
Hey wedding pros and creative entrepreneurs! You know that trademarking your business name can be important— but did you know that there are some things that you aren’t allowed to trademark at all? Check this list to make sure your business name is in the clear!Read More
Need to know the BIG 10 for starting your event buiness— and FAST? Check out these “top 10 I Dos” for wedding pros to keep you in line, whether you are just starting your business or are a seasoned pro…Read More
When small business owners come to me asking about trademarks, they often open with, "I want to reserve my name so no one else can use it." And I totally get that. You're building your brand, which takes a lot of time, energy, and money. You want to protect that!
But what a lot of business owners don't understand is that trademarks really aren't about you. I repeat: it's not about a business owner getting rights.
Say WHAAAT?Read More
You're a creative business owner. Stop for a second and realize how AWESOME that is. You're DOING IT!
Now take a second to realize that your business, while amazing and special and unique, has to play by certain rules. And that you must ensure your business-- and all the hard work that goes along with it-- is protected. The best way to do this? Through tight, niche-focused contracts. These contracts, drafted by lawyers who know the ins- and outs- of the industry, will do three very important things….